Win The Work You Want

Win the Work You Want
Growth Systems and Strategy for Creative Businesses
Immersive Consulting helps focus your commercial efforts to target the work you want to win. 
We select and deploy the right technology to make winning efficient and repeatable.
We Enable You
We bring more than 20 years of deep industry knowledge, strategic insight, creative experience and business growth expertise which help you to:
Focus Your North Star
Own the work you really want
Target Powerfully
Precision prospecting by vertical, intent and timing and integrated across every channel.
Amplify Authority
Scale your team's personal brands with domain expertise and AI to create inbound interest.
Automate Intelligently
Unify CRM, outreach and content in one stack and automate workflows.
Convert Efficiently
Optimised workflows from first contact to winning flagship briefs.
Our Team: Two Brothers. One Growth Engine.
Jonny Grant
Executive Creator & Creative Innovation Lead
Built and exited multiple successful agencies since 2006. Leads AI content creation, personal branding and creative strategy. Pitched and won two FIFA World Cup openings; an 8-year BMW/MINI relationship; META's biggest annual EMEA Event, PepsiCo and Heineken global campaigns.
Specialisms: Creative Positioning | Thought Leadership | AI-powered content | Pitch architecture | IP building
Ben Grant
Global Innovation & Managing Director (commercial)
20 years leading innovative commercial teams in Fintech and Business Intelligence. Blends commercial rigour with automation strategy, Outreach engineering and CRM mastery. Designs AI-architectured sales environments and scalable BD systems for SMEs.
Specialisms: Commercial strategy & GTM | Sales Process Optimisation | CRM design | AI BD automation
Family DNA — creative vision meets commercial engineering
Creative Vision: The Centripetal Force
When a company commits to (and wins) the work it loves, the whole organisation begins to orbit that purpose. Authority grows. Energy focuses. Decisions simplify. Talent aligns. Brand Equity builds
Modern BD isn't just a numbers game; it's a clarity game.
Great agencies grow when creative vision equals business strategy.
Our role: turn creative gravity into a measurable system for AI-driven pipeline growth.
The problem: Innovation outstrips Relevance
Compressed Cycles
Innovation cycles now last months, not years; AI rewrites the rulebook weekly.
We help you design agile strategies and AI-driven insights to maintain continuous relevance.
Higher Standards
Creative standards are higher, timelines shorter, and budgets flatter.
We design creative processes optimised with AI, delivering high-impact work efficiently within budget constraints.
Greater Competition
Remote teams, freelancers, and global parity have transformed the landscape.
We enable you to develop unique positioning and robust outreach to help you stand out in a crowded market.
Rare Attention
Opportunity windows close fast; attention is the rarest currency.
Immersive Consulting crafts magnetic pitches and rapid-response strategies to capture and convert fleeting attention.
To stay visible and valuable, creative businesses need adaptive, generative systems that learn, iterate, and convert.
Immersive Consulting: How We Can Help
Step 1 – The Initial Scan
Diagnostic Business Development Scan
A two-week diagnostic using our expertise, knowledge and network to reveal how your BD practices and systems really perform.
1
Map Current State
Your current position, targeting, content, tech and CRM stack
2
Identify Opportunities
Bottlenecks, opportunities and upgrades
3
Deliver Roadmap
Quick Wins, 90-Day Plan, and 6-Month Roadmap
You can't scale what you haven't scanned
Step 2 – Prospecting
Target the Work You Want
01
Define Ideal Client Profiles (ICPs)
By Value, Creative Fit and Growth Potential
02
Build Targets
Using insights, AI tools with powerful CRM integrations
03
Layer Real-Time Signals
Event calendar, funding rounds, hires, campaign launches
04
Clean and Verify Data
To avoid the Bounce!
Step 3 – Systems & Automation
Assess & Deploy The Right Technology
CRM-Centric Architecture
Connecting the core of your CRM with powerful tools
AI and Automation
Identify and deploy key AI tools that deliver real business impact
Personalised Sequences
Dynamic email and LinkedIn flows that adapt to responses
Real-Time Tracking
Follow opens, replies, meetings and ROI
Automate without losing the human
Step 4 – Content & Connection
Create Authority - Content and Community
Content Sprints
Verified, sector-specific insights and AI content production automations
Leadership Tone of Voice
Codify key executives as industry voices and build team esteem.
Ownable IRL Platform
Salon, roundtable or forum that embodies your creative purpose
Nurture Calendar
Monthly cornerstone content and weekly micro-content
Step 5 – Conversion & Measurement
From Lead to Win
Lead Scoring
Use LLMs to prioritise engagement and fit
Conversion Rituals
Strategic workshops, pilots and IRL follow-ups
Dashboards
Live KPIs — reply rate, meetings, win rate, ACV
Feedback Loop
Use data to re-train AI  and refresh content
Measure. Learn. Adjust. Repeat.
After Care Check Up – The Transformation Loop
Continuous Optimisation
Quarterly reviews close the loop between creative vision and sales data.
Identify Top Performers
Top-performing verticals and content
Update Logic
Prompts and automation logic
Train Teams
Emerging AI tools and workflows
A Few Package Ideas….
Four Packages for Smarter Growth
1. Foundation Package
Targeted Outreach Audit
AI BD Scan + Advisory Report + Quick Wins Workshop
2. Content-Led Growth
Intelligent Authority
Leadership Brand + Positioning + IRL Platform Creation + AI Content Workshop + TOV Guide
3. Systems-Driven Outreach
AI Sales Engine
CRM Architecture + Automation Stack + Training + Support
4. Full Spectrum
Total Immersive Growth System
Integrated creative content + systems solution with robust and hands on ongoing ECD/BD oversight
Deliverables & Outcomes
Packages in Detail
From Scan to Scale
Implementation Roadmap
1
Weeks 0–2
Scan → Advisory → Quick Wins
2
Weeks 3–8
Build Targeting + Content + System modules
3
Weeks 9–12
Live outreach · Dashboard tuning · First results
4
Quarterly
Review · Refine · Scale
Let's Build the System Around the Work You Want
Choose your Package Tier
Select the plan that best fits your business goals and growth aspirations.
Identify your Dream Clients
Define up to three ideal client profiles or categories to focus your outreach.
Schedule your AI BD Scan
Book your initial consultation to begin the transformation of your business development strategy.
Do the work you love.
Win it with purpose.